MyFoodFit

Personalised food evaluation

Is this right for me? Not “Is this healthy?”

Scan a barcode or search in plain English and get a clear, explainable Red, Amber, or Green result tuned to your specific dietary needs.

Extra Virgin Olive Oil scored 71 out of 100: nutritious and minimally processed

40 Dietary Profiles

“Covering medical conditions, all 14 EU allergens, ethical choices, life stage, and medication constraints”

Get personalised food scores in 1‑2‑3

1

Scan or search

Scan a barcode, photograph a meal or nutrition label, or type a query like “something savoury” or “low FODMAP snack”.

2

Get your personalised score

Receive a RAG score (0–100, Red/Amber/Green) with a clear explanation of why, tuned to your dietary profile.

3

Discover better alternatives

Find better options with smart swap suggestions across 28 food categories.

Scanning, discovery & more

Everything you need to understand your food choices, in one app.

Barcode scanning

Personalised RAG score with offline-first support for popular UK products.

AI photo scanning

Photograph a meal and get per-item and overall scores instantly.

Find Food

Natural language food search: "heart healthy dinner", "low FODMAP snack".

Offline scanning

Works without signal. ~120,000 UK products scannable offline: supermarket basements, the Tube, anywhere.

If it’s edible,
it’s in here

Comprehensive global food database with broad UK product coverage, expanding to Australia and US/Canada.

40
Dietary profiles
28
Food categories
14
EU allergens

Our approach

Transparent, rule-based logic you can see

MyFoodFit uses transparent, rule-based logic rather than black-box recommendations, so reviewers can see how outputs are formed. The product is designed to support understanding of food choices, not to diagnose, treat, or replace professional guidance.

“The app helped me understand which products actually work for my dietary needs, rather than relying on generic health claims.”

Beta tester

Starting is the hard part. We make it easy.

Quaker Caramel Fudge Hot Oat Cereal scored 55 out of 100: good fibre but high in sugar

£4.99/month or £40/year · UK-first, expanding globally

Who MyFoodFit is for

Individuals

People who want to understand packaged foods without wading through complex labels or unclear claims.

Researchers

Academic teams interested in transparent, rule-based approaches to nutrition information and label interpretation.

Partners

Universities, public-sector programs, and innovation groups seeking early-stage collaboration on food literacy tools.

Q&A

What does MyFoodFit do?
Scores any scanned product against your dietary profile: Red, Amber, or Green, with an explanation of why. Identifies allergens, ultra-processed ingredients, and condition-specific concerns in the ingredient list and nutrition panel.
How does scanning work?
Scan a barcode for an instant personalised score, photograph a meal for per-item and overall analysis, or scan a nutrition label via AI vision. Offline-first scanning works for popular UK products without a connection.
What dietary profiles are supported?
40 dietary profiles covering medical conditions, all 14 EU allergens, ethical choices (vegan, vegetarian), life stage (pregnancy, children), and medication interactions.
What does MyFoodFit not do?
Does not diagnose, treat, or prevent any condition. Does not replace professional dietary advice. Does not provide individual clinical assessment or therapeutic guidance.
How is MyFoodFit different from other food apps?
MyFoodFit evaluates food against your individual dietary needs, not a generic healthy eating score. Every score uses transparent, rule-based logic. You can see exactly why a product scored the way it did.
Is MyFoodFit available outside the UK?
MyFoodFit is UK-first with a comprehensive global food database. It is expanding to Australia and US/Canada. The app is available on iOS.

Research collaboration

We welcome conversations with university innovation teams, public health groups, and research collaborators who want to evaluate the approach, review the scoring logic, or co-design studies. We are actively partnering with Solent University on scoring validation.